Intcomex Activates AI-Powered Multilingual Support Across Latin America with Solgari

Solgari’s Microsoft Teams–native solution enables seamless engagement across voice, WhatsApp, and SMS in 15 countries.

Miami, January 14, 2026Intcomex, the leading distribution platform of technology products and value-added solutions in Latin America and the Caribbean, has deployed Solgari’s AI-powered customer engagement solution for Microsoft Teams, enabling a multilingual sales floor omnichannel platform across its regional operations.

Operating in more than 15 countries and supported by two major logistics hubs, Intcomex serves a linguistically diverse customer and vendor ecosystem. The company sought to unify customer engagement across Spanish and English.

Now live in Guatemala and expanding across additional markets, Intcomex service and sales teams can manage customer conversations across voice, WhatsApp, and SMS directly within Microsoft Teams. The solution is enhanced by real-time AI translation, transcription, and sentiment analysis powered by Azure OpenAI.

Key outcomes include:

  • Real-time AI translation across Spanish and English
  • Unified voice, messaging, and CRM capture within Microsoft Teams and Dynamics 365
  • Automatic case creation and call logging in Dynamics 365
  • Solgari Copilot for automated transcription, summaries, and agent assistance
  • Rapid scalability across Latin America with zero workflow disruption

“With Solgari, our sales representatives can now handle conversations in two languages simultaneously while also attending phone calls and digital channels—all from within Microsoft Teams,” highlighted Bruno Durán, Director of Marketing at Intcomex. “This translates into faster response times, improved service quality, increased revenue, and simpler workflows. We no longer need to switch between systems or rely on manual translation—everything is automated and happens in real time, powered by AI.”

A Microsoft-first approach to customer engagement

Solgari is the only AI-powered omnichannel customer engagement solution built natively for both Microsoft Teams and Dynamics 365. Certified on the Microsoft AppSource Marketplace and fully MACC-eligible, Solgari centralizes all customer interactions within Dynamics 365, enabling consistent service delivery, compliant call recording, and AI-driven insights across regions.

“This is what AI-powered customer engagement looks like in practice,” said Ernie LaBara, Americas Chief Revenue Officer at Solgari. “Intcomex can now engage customers across 15 countries and two languages from a single Microsoft workspace—without adding new infrastructure. That’s the power of a Microsoft-first strategy with Solgari.”

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